Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.
How you will make history here...
The Social Community Management Specialist will join Campbell’sgrowingEnterprise Social Team, driving day-to-day community engagement and social listening across the company’s brand portfolio. This role plays a critical part in connecting Campbell’s iconic brands to culture—fueling fandom,identifyingtrends, and building meaningful relationships with consumers in real time.
This is a hands-on role for a culturally fluent, social-obsessed individual who thrives in fast-moving environments and understands how to turn conversations into insights, engagement, and brand impact.
What you will do...
Always-On Engagement & Monitoring
Execute real-time community management across platforms, ensuring brand-right, culturally relevant engagement.
Conductalways-on monitoring of social listening dashboards and native platform feeds.
Fuel fandomthrough direct engagement with brand fans and communities.
Drive awareness, discovery, and affinity throughoff-feed engagement.
Ensure ourbrands’social presence feelshuman, responsive, and deeply connected to theconsumerswe serve.
Trendspotting & Cultural Relevance
Identifyand sharetimelycultural moments and brand-relevant conversationsto inform content and engagement opportunities.
UGC & Community Growth
Leadalways-on UGC discovery andusage approval process, enabling a scalable, no/low-cost content engine.
SupportSurprise & Delight, Product Seeding, and Brand Fanprograms.
Insights, Reporting & Crisis Monitoring
Build and manage dashboards and reports to track sentiment, engagement, and performance.
Deliver ongoing reporting andmonitor forpotential or confirmed crises, ensuring proper escalation.
Translate community signals into actionable insights for cross-functional teams.
Tools, Operations & Cross-Functional Partnership
Buildexpertisein and manage day-to-day use of thesocial listening and community engagement tech stack.
Partner with Social,Paid Media,PR, Legal, Customer Care, and Brand teams on response guidance and escalations.
Support campaign, tentpole, and moment-based activations requiring tailored community management approaches.
Partner with external agency partnersto create a seamless and connected social media ecosystem.
Strategy, Governance & Brand Voice
Ensure deepexpertisein brand tone and voice; partner with stakeholders to evolve guidanceand regularly update response matrices.
Collaborate with social leadership torefresh strategies and playbooksto reflect evolving engagement approaches.
Allocate timeeffectivelyacrossour extensive portfolio ofbrandsto maximize impact based on business priorities.
Who you will work with...
Reporting into Sr Manager, Social Media
What you will bring to the table... (Must Have)
Bachelor's Degree1+ years of professional experiencein social media, community management, or digital marketing (including internships).
It would be great if you have... (Nice to Have)
3+ years of professional experiencein social media, community management, or digital marketing (including internships).
Strong understanding of social platforms, internet culture, and trend cycles.
Excellent writing skills with the ability to adapt tone across brands and channels.
Experience with social listening and community tools (e.g., Sprout, Sprinklr,Brandwatch).
Analytical mindset with ability to interpret sentiment and engagement data.
Highly organized, proactive, and comfortable managing real-time priorities.
Excellent judgment in discerningthe right moments and approaches to insert the brand into conversation across the social and digital landscape.
Compensation and Benefits: The target base salary range for this full-time, salaried position is between
$48,600-$72,800
Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.
The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
