The Director of Client Development is the senior strategic leader for a dedicated consumer packaged goods retail execution program. This role owns the executive client relationship, profitable account growth, financial performance, and alignment between client priorities and field execution across a large, geographically dispersed workforce. The Director connects retailer opportunities, market intelligence, consumer insights, operational results, and financial data to shape clear strategies and measurable business outcomes. Professional fluency in English and Spanish is required.
Responsibilities
Own the senior client relationship, establish a proactive executive engagement cadence, and lead annual planning, quarterly business reviews, strategic workshops, and performance discussions.
Develop and execute account growth plans aligned with client priorities, retail opportunities, revenue goals, and profitability targets; build business cases for pilots, investments, and service expansion.
Own the P&L account, budget, forecast, expenses, and ROI analysis; conduct monthly financial reviews and take corrective action when performance varies from plan.
Turn retailer feedback, field intelligence, shopper and consumer insights, competitive activity, and execution data into concise recommendations for client and internal leaders.
Partner with operations and field leadership to lead a large, geographically dispersed field organization and translate strategic commitments into consistent execution, with clear owners, milestones, service levels, staffing expectations, communication rhythms, and KPIs across markets.
Establish clear field leadership routines, market-level accountability, and scalable communication practices that drive execution consistency, rapid issue resolution, and continuous performance improvement across regions.
Identify and resolve risks early, remove barriers to service delivery, and ensure escalations are addressed with urgency, accountability, and sustainable solutions.
Lead and develop assigned client engagement, operations, and support resources; set clear goals, decision rights, performance expectations, and succession plans.
Drive cross-functional alignment across operations, field leadership, finance, recruiting, training, analytics, and other support teams.
Oversee accurate, actionable reporting and dashboards; use KPI trends and root-cause analysis to guide priorities, resource decisions, and continuous improvement.
Represent the business in appropriate client, retailer, and industry engagements and maintain a visible presence with key stakeholders.
Measures of Success
Client trust, satisfaction, retention, renewal, and executive engagement.
Profitable revenue growth, forecast accuracy, and financial performance.
Quality and conversion of expansion opportunities and strategic plans.
Consistent field execution, service quality, workforce performance, and achievement of operational KPIs across markets.
Timely resolution of material risks and strong cross-functional alignment.
Team capability, accountability, leadership effectiveness, and succession strength.
Qualifications
Education
Bachelor's Degree in Business, Marketing, Management, Finance, or a related field, or equivalent relevant experience.
Work Experience
Minimum 8 years of progressive experience in client development, business development, client leadership, retail operations, CPG, or a related industry.
Knowledge, Skills and Abilities
- Fluent in English and Spanish.
Demonstrated experience leading large, geographically dispersed field teams in execution-focused environments, with accountability for service quality, workforce performance, and results across multiple markets.
Demonstrated success leading complex client relationships, influencing executive stakeholders, and delivering measurable account growth.
Strong financial acumen, including P&L ownership, budgeting, forecasting, resource planning, and ROI evaluation.
Ability to convert data, market intelligence, and operational results into clear strategies and executive recommendations.
Professional fluency in English and Spanish, including business discussions and presentations in both languages.
Exceptional communication, presentation, negotiation, problem-solving, and relationship-building skills.
Ability to travel up to 30%, based on business needs.
Experience with large-scale retail execution, merchandising, sales, category management, or field service programs.
Knowledge of grocery, mass, club, specialty, or multicultural retail environments, including shopper behavior and CPG business drivers.
Experience engaging stakeholders and consumers across culturally diverse and multilingual environments.
Physical Requirements
- Sit for extended periods (typically 6+ hours per day).
- Use a computer, including keyboard and mouse, for prolonged periods.
- Lift and carry light items (e.g., files, office supplies, laptops, typically 20+ pounds).
- Reach, bend, or stoop occasionally to access files or office materials.
- Maintain focus and attention for long periods of desk-based work.
- Follow clear directions.
- Perform repetitive motions (e.g., typing, clicking) consistently throughout the day.
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CROSSMARK is a part of Acosta Group – a collective of the industry’s most trusted retail, marketing and foodservice agencies reimagining the way people connect with brands at every point in their shopping journey.
At CROSSMARK, we help leading brands grow by connecting them with shoppers where it matters most—in stores and online. As a trusted sales and marketing agency, we specialize in delivering tailored solutions to drive retail success through strategic merchandising, product demonstrations, and data-driven insights.
We value our people by recognizing everyday wins and fostering a supportive, collaborative environment—both in person and online. Here, achievements are celebrated, work-life balance is prioritized, and everyone feels valued. Diversity is our strength—it fuels innovation, unlocks our potential, and reinforces our commitment to fairness and inclusion. Above all, we foster a growth environment where every team member can connect, develop, and build a fulfilling career.
Acosta Group is an equal opportunity employer and will ensure that applicants with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed, please contact AskHR@acosta.com. Be sure to include "Applicant Accommodation" in the subject of your email to expedite the request.
Acosta Group believes in good faith that the minimum and maximum annual salary or hourly compensation range for this opportunity is accurate and reasonable at the time of posting.
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