This role leads strategic sourcing across Marketing spend categories, bringing hands-on marketing procurement expertise and the ability to manage multiple complex initiatives simultaneously in a fast-paced, matrixed environment. The Specialist will assess supplier markets, identify cost-saving opportunities, and exercise sound judgment to influence outcomes without direct authority.
Specific responsibilities include, but are not limited to:
Marketing
● Lead strategic sourcing for Marketing categories: Marketing Services, Brand & Creative, Media & Advertising, and Digital Marketing Technology
● Develop and execute RFx processes (RFP, RFQ, RFI) in partnership with Marketing, Legal, and Digital Technology stakeholders
● Draft and negotiate complex contracts including agency-of-record agreements, media buys, MSAs, licensing agreements, pricing models, SLAs, and non-standard terms & conditions
● Develop Statements of Work for marketing engagements; ensure alignment with business requirements and procurement standards
● Manage creative and media agency relationships — including qualification, onboarding, performance evaluation, and renewals; assess vendor-proposed price increases and negotiate to secure value or offset escalation
● Partner directly with Marketing leadership to align sourcing strategies with brand objectives, campaign timelines, communications priorities, and business requirements
● Support digital marketing technology procurement including SaaS platforms, analytics tools, and content management systems
General
● Ensure all procurement activities adhere to internal policies and Federal regulations; maintain compliance documentation across supported programs
● Operate effectively within a matrix structure, influencing cross-functional stakeholders including Legal, Finance, Marketing, Operations, and executive leadership
● Identify, assess, and mitigate supply chain and contractual risk; build supplier relationships to drive continuous improvement and value realization
● Prepare and present category strategies, sourcing recommendations, and performance reporting to leadership