Graphic Designer

Barry's • Full-time • New York, New York, United States • $90k / year • 2h ago

About the role

The Graphic Designer will play a key role in bringing the Barry’s brand to life through compelling content across digital, print, and in-studio channels. This role will be responsible for creating engaging motion graphics, animations, and video assets across marketing, retail, and digital platforms, as well as static design content such as digital ads, social assets, and in-studio signage. The ideal candidate is highly creative, detail-oriented, and fluent in both design principles and storytelling.

What you'll do

Conceptualize, design, and produce motion graphics and static assets (social posts, digital ads, emails, print collateral, in-studio materials) that align with brand guidelines
Collaborate with the Retail, Marketing, and Digital teams to develop content for social media, campaigns, in-studio screens, websites, and paid media
Translate brand direction and campaign concepts into dynamic motion assets that resonate with diverse audiences
Edit and enhance video content with graphics, typography, and special effects
Ensure all deliverables meet technical specifications across platforms and devices
Manage multiple projects simultaneously while meeting deadlines within a fast-paced environment
Stay current on design trends, motion techniques, and emerging digital media platforms
Support special projects and cross-functional creative initiatives as assigned
Support brand campaigns and initiatives with both motion and static deliverables
Ensure all visual outputs (motion and static) are consistent with brand guidelines and visual identity.
Innovation & Creativity: Generates new ideas, embraces exploration, and applies creative problem-solving to elevate design work

Qualifications

Bachelor’s degree in Motion Design, Graphic Design, Digital Media, or related field preferred
3+ years of professional experience in motion design, animation, or digital content creation
Expert proficiency in Adobe Creative Suite including After Effects, Premiere Pro, Illustrator, Photoshop, and InDesign; proficiency in Figma, Keynote or similar digital design/presentation tools a plus.
Strong self-management skills, such as file organization, deadline tracking, and proactive task prioritization
Strong design foundation in typography, color, and composition
Strong portfolio demonstrating both motion and graphic design work
Experience creating assets for social media, digital campaigns, and branded content for luxury and/or fitness brands
Ability to adapt to shifting priorities and deliver high-quality work on tight timelines
Strong communication and collaboration skills
Fluent in creative language as it relates to receiving feedback, communicating creative thought processes or decisions, and the ability to action on purely conceptual direction
Experience in art direction is a major plus